Usually when people think of going into business, they think of a product or service which they can sell to other people. This approach has worked for some but unfortunately not for everyone. For every success story, there are also countless stories of those who failed and who never managed to recover.
However, another approach to going into business is to view entrepreneurship as problem solving. Instead of starting with a product, be it an item or service, one can first try to find a problem then try to find a way of how to solve it. If the problem is genuine and the offered solution is effective such that people encountering the said problem will be will to pay money for it, then a business is born.
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